IAB: Mobile Ad Revenue Pushes $9B Globally In 2013 After 83% Surge In 2012 Thanks To Smartphone Boom

While smartphone growth may be reaching saturation point in some developed markets, the services that people are using on the devices continue to expand, and that is having a direct impact on the growth of mobile advertising. Globally, the mobile ads market brought in revenues of $8.9 billion in 2012 -- a rise of nearly 83% on 2011's revenues of $5.3 billion, according to figures out today of the IAB and IHS.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/9g8fZLgUJbs/

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